For local businesses, showing up on page one is a must – showing up in the Google 3-pack (or whatever it is called this week.) can be the difference between thriving and merely surviving. All Google products evolve as they find ways to make search better and, let’s face it, make more money from that fact.
Entrepreneurship fuels economic growth. Increasing the number of entrepreneurs, and creating conditions for them to succeed, has the potential to improve economic opportunities in our region. While more women sought and found employment in greater numbers, their participation as entrepreneurs were uneven. Fewer women became entrepreneurs, meaning their potential contributions to job creation, innovation, and
Like it or not, most of today’s most successful entrepreneurs have all sought mentors to benefit from their advice. If you want to experience success in any capacity, you owe it to yourself to find great mentors, to listen and learn from them. A good mentor is vital for entrepreneurs of all ages and all
To do more business or get more referrals from your existing customers is a smart way to grow a business. This is a simple fact most of us seem to forget a little too often. Our clients and prospects are busy. They may not remember to seek us out when they need our products and
The e-commerce market continues to grow at a healthy rate worldwide as customers take advantage of varied channels for online orders across product categories. In 2016, total retail sales across the globe will reach $22 trillion, up 6.0% from the previous year. eMarketer estimates sales will top $27 trillion in 2020, even as annual growth
If you want to stand out in a crowded entrepreneurial field as a Small Business Owner and be seen as the most highly valued individual to do business with over your competition, then you want to be recognized as the leader in your niche. If you want to rapidly grow your business today, people need
If you’re engaging with your target audience on any level via social media, whether for business development or promoting your brand, that is social selling. If you thought you could use social media to interrupt people’s lives with cold and hard sells, think again. Social selling is all about providing opportunities for your ideal buyer
What did Fatema (Bloomings Flowers) say? Hello, my name is Fatema Rashed and I am the owner of Bloomings Flowers. My business is new and I am still in the planning process when I took the “Executive Coaching and Mentorship in Marketing Program”. I wanted to create a brand in flowers business for a long
Entrepreneurs are capable of innovations with no money and no connections. They can start a business with just a computer. Right now, there are multi-million dollar small businesses with no offices, no employees, and no debt. These are exciting times for entrepreneurs. This means that more people can spread their awesome ideas and innovations directly to
The first step in hiring a marketing consultant is to know why you’re hiring a marketing consultant. A good marketing consultant will provide you with a holistic integrated marketing approach, not just parts and pieces. (They should be able to confidently recommend those parts and pieces, but with the whole in mind.)